A $1 Trillion Market That Old-School Event Agencies Are About to Lose

01 /The Concept

Let's start with the numbers: BoomPop ranked 7th on Inc.'s list of the fastest-growing US companies in the cloud services category for 2025. Revenue has grown more than 3,000% over the past three years. This quarter, the platform is expected to process around $100M in transactions, keeping 12–14% as its fee.

BoomPop built an AI platform for organizing corporate events of every kind – from company offsites to client conferences.

Tell the platform what kind of event you want, how many people, how many days, and roughly where – and the AI generates a draft schedule you can then edit to fit your specific needs. That schedule immediately surfaces a list of potential venues, caterers, entertainment providers, and transportation options. Everything can be booked through the platform in a few clicks.

The result: you can sketch out a full event concept and rough budget in under a minute, then refine from there or rework it entirely to hit your number.

Attendee management runs through the same platform. For internal events, you can collect RSVPs with custom forms routed through whatever approval chain you need. For external guests, you can design and send event invitations, then track responses in real time. For paid events, there's a ticketing page with live sales tracking.

Two modes of operation are available:

- Self-service: your team plans the event directly using the AI tools.

- Concierge: BoomPop's specialists plan it for you. They bring real judgment to the process – and then use those same AI tools to execute faster and at higher quality.

There's also a ready-made catalog of event templates: pre-built itineraries for different event types, durations, and budgets, so you don't have to start from scratch.

From the moment they register, all attendees have access to an AI assistant that can answer any question about the event – schedule, logistics, details.

450 companies are already using BoomPop, including Netflix, Google, and Amazon. The company raised $5.3M in fall 2023 and just closed a new $41M round – $16M of which came as debt rather than equity.

02 /Why It Matters

450 customers sounds modest. So why did BoomPop just raise at this scale? Because investors see a massive market that AI platforms are now positioned to take.

That market is corporate group travel and events – which BoomPop's own press materials peg at $1 trillion.

That figure deserves a little scrutiny. The corporate events market was valued at roughly $330B in 2023, projected to grow to $730B by 2035. Corporate travel sat at $259B in 2023, expected to reach $330B by 2032. Add them together and you're approaching $1T after 2030 – though there's meaningful overlap between the two categories, so the real combined figure is probably somewhat lower. But the order of magnitude holds.

Here's the less obvious insight: corporate events and group travel are often the second or third largest line item in a mature company's budget. That's a remarkable claim – but it tracks once you think about the full scope: offsites, client conferences, sales kickoffs, team retreats, partner summits.

And the complexity of planning group travel doesn't scale linearly – it scales exponentially. Organizing 50 people means 50 individual logistics threads, accounting for dietary restrictions, hotel preferences, travel schedules, activity preferences, and the inevitable last-minute changes. AI doesn't just make this faster – it makes it tractable at all.

Give BoomPop a prompt like "offsite for 50 startup founders, within two hours of San Francisco, with memorable activities" and the platform analyzes weather forecasts, venue availability and pricing, flight schedules, and the calendars of competing events before returning a recommendation optimized for type, budget, location, and program.

BoomPop isn't alone in this space. Envelope ([related review](/review/jeto-ne-fignja-a-600-milliardov-dollarov-v-god)) was Product Hunt's #1 product of the day in late September with a similar AI event-planning platform. Bizly ([related review](/review/nuzhen-uber-dlja-vstrech)) raised $25.3M on the same thesis. Nowdays ([related review](/review/avtomatizacija-rutiny-razmerom-1-2-trillion-dollarov)) went through Y Combinator in summer 2023 and raised $2M in late 2024. Those are just a few examples.

03 /Opportunities

Given the size and hassle of the corporate events market, the obvious move is building your own AI event-planning platform in the mold of the startups covered here.

But pay attention to BoomPop's concierge option. It reflects a broader shift: companies often prefer a full-service offering with a human interface over a "bare" AI platform. Having a person to call – someone responsible if something goes wrong – is genuinely more comfortable for enterprise buyers, regardless of whether that person is actually using AI tools to do the work. The AI is an internal efficiency gain; the client relationship stays human.

There's another angle worth flagging: the growth of fully distributed workforces may actually increase demand for a new type of in-person event – what you might call "decentralized gatherings." Instead of flying everyone to one location, a company organizes a network of small local meetups simultaneously, wherever its users or partners happen to be.

River ([related review](/review/ideja-s-javnymi-priznakami-uspeha)) built a platform specifically for this model. Its early clients were online creators and podcast hosts who used it to organize local fan meetups anywhere in the world.

The underlying point: the more people work remotely, the more valuable in-person moments become – and the more valuable tools that make those moments easier to create. AI can make corporate gatherings faster to plan, cheaper to run, and far less of a hassle than before.